Broke and directionless, the three members of the industrial metal band Satanic Hell arrive in Texas for a chance tour set up by a mysterious promoter named Sam. Death Priest, Dante, and Exodus quickly find trouble in the bizarre world of Texas, now an authoritarian Christian state controlled by a council of religious fanatics.
Satanic Hell plays their first gig in Texas to a packed and enthusiastic crowd. Despite misgivings from Exodus, the band warms to Texas as it realizes its music and image have become a hit in the repressed state. While Death Priest, Dante and Exodus have some fun in their new surroundings, the Texas Council of Churches grants Reverend Scudder “the authority to do whatever God deems necessary” to stop the tour and the spread of their growing fan base.
Satanic Hell make a surprise visit to a religious rally and announce their presence to the people of Texas. They follow up with a fiery show in Dallas, their biggest yet. A non-amused Reverend Scudder retaliates and the band faces a crucial decision about their future.